[THIS IS A PRESS RELEASE]
The Philippines is emerging as a key growth market for anime-inspired travel, with Trip.com data showing a 155% year-on-year (YoY) increase in searches for anime- and comic-related travel in 2026. The surge reflects broader momentum across Asia, where fans are embarking on anime pilgrimages, otherwise known as seichi junrei, and driving demand for conventions, themed stays, and screen-inspired destinations.


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